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Jan 26, 2024

Why Clients Should Have Their MSP Purchase the Domain

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In this digital era, companies are increasingly reliant on their online presence. One of the most crucial elements in one’s online identity is a company’s domain name- the address through which clients find and engage with a company on the internet. While many businesses manage their own domain, more and more organizations have looked to their Managed Service Providers (MSPs) to handle the purchasing and managing of client’s domains. In this article, we will explain why it is a game-changer for your company to let an MSP handle all of your domain tasks.

Seamless Integration

When your MSP manages your company’s domain, it allows for seamless integration with other IT services. Whether it be website development, cybersecurity measures, email hosting, etc, having domain management under the wing of the MSP streamlines the integration process. When done this way, it reduces any potential hiccups or downtime.

Centralized Management and Accountability

Allowing your MSP to handle domain purchasing gives you the benefit of centralized management. For example, this means that all aspects of an online presence, such as server configurations and even SSL certification, can be managed and monitored by the Manage Service Provider in one place. This means that if clients have any issues that may arise, they can call their MSP for comprehensive support, eliminating the need to contact multiple service providers.

Enhanced Security Measures

For MSPs like Infiniwiz, a top priority is cyber security. When an MSP is responsible for domain purchases, you also gain access to enhanced security measures. Manage Service Providers are skilled at implementing the best security practices for securing a domain. Whether it is timely updates, regular security audits, or even robust authentication processes, this approach will have a significant advantage for your company and its security.

Time and Resource Efficiency

When it comes to purchasing and managing a company domain, it takes a lot of time and effort to do various tasks such as registration, renewal, DNS configuration, and troubleshooting. If your MSP handles these tasks for you, your company can focus on its core business activities while leaving domain management in the capable hands of its trusted service provider.

Expertise in Domain Management

MSPs specialize in IT services, and domain management is one of the components of their expertise. By leveraging the knowledge and experience of an MSP, clients can ensure that their domain is not just an online address but a strategic asset. From selecting the right domain name to navigating the path of domain registration and renewal, clients benefit from the MSP's proficiency in this field.

Mitigating Risks: Centralized Control

It's important to note that if multiple entities have access to domain management (basically the login to the domain registrar that hosts the domain), then someone (non-IT) can make a change that breaks some type of functionality. For instance, users may be unable to access websites or use email. This can also cause office server outages, virtual server/cloud outages, or disruptions in any other web-connected services. Therefore, ensuring centralized control through an MSP becomes crucial in preventing such risks.

Overall, the decision to have an MSP purchase and manage a domain is a strategic move that aligns with the evolving needs of businesses in the digital age. Seamless integration, centralized management, enhanced security, expertise, and resource efficiency make this approach a compelling choice for clients looking to optimize their online presence. As businesses navigate the complexities of the digital landscape, partnering with an MSP for domain management proves to be a wise and forward-thinking investment.

If you have any questions on how Infiniwiz can assist you in your online presence, please contact us!

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